Demo FMCG Co

Executive Dashboard

AI-powered overview of your portfolio performance and key metrics.

AI Executive Summary
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Portfolio performance remains strong with $24.4M total revenue, marking +6.4% growth versus prior year. The premiumisation trend continues to accelerate — Don Julio and Johnnie Walker together contributed 45% of total revenue, up from 41% a year ago. Average selling price of $15.01 reflects successful price ladder management across the range.

Distribution averaged 72.3% weighted, with 1625K total units sold. Notable callout: Tanqueray gained +3.2 share points in the On-Trade gin segment following the G&T summer activation. However, Bundaberg shows softening in NSW (-4.1% YoY) while remaining dominant in QLD. Recommend targeted trade investment to defend share in southern states ahead of the winter dark spirits push.

Powered by Claude AI — Summary based on latest available data across all filters.

Total Revenue

$24.4M

+6.4% YoY

Total Units

1.6M

volume sold

Avg Selling Price

$15.01

per unit

Revenue Growth

+6.4%

YoY

+6.4% YoY

Distribution Avg

72.3%

weighted coverage

Revenue Trend
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Revenue Share by Brand
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Price Index (Top 5 Brands)
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